Product Owner ZBJ Platform
Zorg bij jou, Utrecht
Digital platform connecting healthcare IT systems for efficient workflows. Set up agile product organisation with a focus on ownership and continuous improvement.
Product Owner & Manager
Andreas
Willemse
From idea to working product
15+ years of experience in digital product development. I bridge the gap between strategy and execution, with a natural focus on problem-solving.
About Me
I'm a versatile professional who enjoys solving problems with digital means. Over 15+ years in IT, I've worked on brilliant projects across various sectors including retail, ecommerce and healthcare.
Using lean startup, (scaled) scrum and other agile tools and methods, I translate user insights into smart solutions. I'm passionate about product development, digital strategy and technology in general.
As a Product Owner and Manager, I help organisations build digital products that truly work. For users, teams and the business.
15+
Years Experience
45
Years Old
AMS
Amsterdam
Work Experience
Product Owner ESL
Albert Heijn, Zaandam
Digital price communication for 1,300+ stores with 20 million electronic shelf labels. Product vision, roadmap and team kickstart.
Product Owner & Internal Lead
Product League, Utrecht
Launched OutSystems applications for PLUS Supermarkets and DetailResult Group (DRG). Later managed all Product Owners and analysts.
Product Management
Medux, Utrecht
Duxxie platform for healthcare professionals and patients. Developed product strategy and customer journeys.
Expertise
Digital Strategy
Digital strategy and product roadmaps, from user research to AI-driven decision-making.
Agile & Scrum
PSPO II certified. Scrum, Kanban, Nexus and scaled agile, including AI tooling in the workflow.
Project Management
From MVP to launch. Lean principles, iterative building and AI prototypes as a validation instrument.
Business Analysis
Translating business requirements into technical specifications, with an eye for compliance and AI risks.
Blog
Product Management
Building AI prototypes as a PM: a superpower with a shadow side
As a PM, you can now build working software yourself. But the lower the barrier, the greater the chance of things going wrong that you don't see coming.
Read article →Product Management
AI & Product Management: a practitioner's perspective
Ten propositions on AI in product management. How do you use AI wisely as a tool without surrendering creativity and ownership?
Read article →Coffee?
I enjoy good coffee and a good conversation about digital product development. Interested in working together or simply want to bounce ideas? Let's talk.